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Shed Some Light by Dodson

D Grant Smith

I really dig this sound. The way it just comes out and hits hard straight away. Great vibe to the track. I'm curious what the rest of your album or EP sounds like. I'm an album fan, and my platform features albums and more of the artist songbook than just a single. I'm curious what else you're doing to promote your work. Let's have a conversation about it. Shoot me an email to and please mention this Fluence review so I don't miss it. Looking forward to connecting with you.

Alan Cross

THIS is I like. It's fastball down the middle for me in terms of my personal tastes. The only thing I'd change is the ending which means a little abrupt. Such a grand song demands a grand, clever ending.

Now some questions:

Rock is definitely on the ascendant right now, so you're well-positioned to make a move in the current musical environment. 

1. What are your career goals? Radio play? (I expect so, right?) Licensing and syncs? Income from a publishing deal? Soundtracks? All these paths need to be investigated.

2. Your social media strategy will be key. Make sure that you reply to every comment that may come in and all platforms. Turn early fans into evangelists. Get them to spread the word.  

3. If you don't already, get someone to handle getting your material on streaming music services, especially someone who knows how to get your songs on the best and music influential new music/new discovery playlists. They're becoming increasingly important. Ask Drake what it's like to benefit from clever playlist placement. 

4. If radio airplay is important to you (and it probably is), it's worth getting a radio plugger. They know how to get to the right music directors. Work with both campus stations, public radio and commercial rock stations. 

5. Make friends with as many bloggers as possible. Even the smallest want to think that they can discover The Next Big Thing. Every little bit of coverage helps.

6. Play live as much as you can. But I assume you know that, right? There's nothing like a bunch of strangers telling you the truth in real time.

Glad to share this on my social networks. That should be good for about 100,000 people or so. And if you want, send me a high-quality MP3 and I'll see what I can do about getting a play on Toronto radio.