- Wax Theatrics
Vancouver-based Wax Theatrics packs a punch with a blend of power and psychedelic pop to challenge common composition boundaries. In collaboration with producer Darren Grahn, they released their first full-length, self-titled album in 2019. Wax Theatrics was conceived in Chilliwack, BC, in 2010. Over the next decade, the band had a long changing rotation of musicians, with Matthew Zacharias as the constant driving force. In 2013 Matthew formalized the project as the primary songwriter/vocalist and multi-instrumentalist alongside drummer Brian Kavanagh. After the 2019 album release, Matthew reconnected with his childhood friend Alana Thorburn-Watt while searching for a video production agency to record the video for its debut single, “Secret Lovers.” Alana directed and produced the video and introduced David Acuna, her husband, to Matthew and Brian. David subsequently introduced Oscar medina to the band, and In March 2020, they all decided to join forces and propel Wax Theatrics into the Canadian Music Scene. From the Beatles to the Bangles, Queen to Queens of the Stone Age, Led Zeppelin to Linkin Park, Miles Davis to Metallica, and Rush to Rage Against the Machine, their influences are broad and varied. Their style has been compared to Ben Folds, Talk Talk, and Todd Rundgren by Alan Cross.
- Vancouver, BC
I like it. Shades of Ben Folds and even a little Talk Talk and Todd Rundgren. Nicely anthemic. too. Good video as well. Tell you what: If you send a high-quality MP3 to firstname.lastname@example.org (along with a three-line bio), I'll see if I can get this some feature play on 102.1 the Edge/Toronto.
Well-written song that sounds like it could have been on the radio in the 90s. I dig the energy, the komodo and the mix of styles in the song. The music video left some to be desired as it's pretty low-budget and doesn't really add much to the song except for watching the band perform in their practice space. Definitely a lot of talent on display here though. In terms of promotion, I would start by suggesting that you include a brief bio + description of the song along with everything else. This is your elevator pitch in front of the right people so you want to make it as easy as possible for listeners to get the full picture of who you are and what you're about along with an easy way to find more of your music if they're interested. If you're not already, be sure to use all of the available and FREE artist tools across the DSPs like Spotify for Artists, Apple Music for Artists, Amazon Music for Artists and Bandcamp's artist platform as these will provide great insight into your fanbase, how your music is performing and allow you to optimize your profiles and pitch for inclusion on playlists in certain instances. If you're looking for more promotion and building a fanbase you should consider hiring a publicist or a marketing firm that you feel you can trust and is a fan of your music to help with the release of your next single and/or album to help you get visibility on blogs, playlisting, print media, etc. If you're not already on a label, consider trying to get signed to one as they can help you with the promo and playlist pitching. Lastly, make sure you have a strong social media presence and that you're on all the right platforms (tik tok, instagram, triller, etc.) with a unique aesthetic as this will help you draw in listeners and hopefully stand out amongst a sea of performers. Best of luck!