- Eunice Keitan - Alternative Neo-Soul, Conscious R&B
Eunice Keitan's soulful voice is entrancing. Her international upbringing and her eclectic musical background are unmistakable in this Canadian singer-songwriter's work, which tastefully blends Alternative R&B, Neo-soul and World Folk influences. While traveling and moving often with her family in simple circumstances throughout her childhood, Eunice noticed the often harsh realities of everyday people. The observance of these struggles uncovered her awareness of the effectuating force of political and social issues on people's lives. These issues surface as themes in many of her songs, where she explores mental health, equality and social change. Eunice was nominated for a Toronto Independent Music Award for her EP, “Where The Road Begins”. Her new single "Lay Your Weapons Down" was released on July 23rd and is a socially conscious anti-war track that follows the experience of a refugee. It is also the first time she has incorporated musical aspects of her Southeast Asian heritage and combined it with soul/neo-soul. It was an artistic statement she felt she needed to make in the face of anti-asian sentiment.
- singing, songwriting, music performance
Well done! I like the vibe, performance, and production. Powerful message. Good video, too. A song like this could fit in any number of places: alt-pop, R&B, AAA, even jazz to a certain respect. You'll certainly need a plugger of some sort who can target all these different opportunities. You should also let various refugee organizations know that the song exists. You'll need a social media strategy to both spread the word on the song and the message. I'd target Facebook, Instagram, and TikTok for your posts. Remember, too, that you're in this for the long run. It could take weeks or even months before the song finds traction somewhere. Don't be discouraged if things don't pop right away. Instead, keep writing and releasing material on a regular basis. That's the way it's being done these days: A regular drip-drip-drip of new material for fans. Keep them engaged! Good luck! I'll share this with my networks, which is about 120,000 people.