James Wilson

James Wilson

James Wilson

The Why

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Weird by The Why -

Bob Lugowe

Interesting choice of album art for this track haha but I did enjoy the song. It's a laid back, moody song with psychedelic flourishes, a strong hook and solid musicianship all around. You def have good songwriting skills and a unique enough sound. Nice work! 

In terms of promo advice, I would start by suggesting you include a brief bio about the band and a link to hear more music as this is your chance to get in front of the right people so you want to make it as easy as possible for them to learn more about your band. You should also have your band name in the title of your youtube video to help people find it online. 

If you're not already, be sure to use all of the available and FREE artist tools across the DSPs like Spotify for Artists, Apple Music for Artists, Amazon for Artists and Bandcamp's artist platform as these will provide great insight into your fanbase, how your music is performing and allow you to optimize your profiles and pitch for inclusion on playlists in certain instances. Also, I can't stress enough how imporant Bandcamp is for indie artists so make sure you build a presence there and put your music on there. I would suggest setting it up as a pay-what-you-want download to try to build some fans from the get-go. The other most important platforms for unsigned artists to focus on are YouTube and Soundcloud so be sure to build a presence there too. 

If you're looking for more promotion and building a fanbase you should consider hiring a publicist or a specialized music marketing firm that you feel you can trust and is a fan of your music to help with the release of your next single and/or album to help you get visibility on blogs, playlisting, print media, etc. If you're not already on a label, consider trying to get signed to one as they can help you with the promo and playlist pitching. Lastly, make sure you have a strong social media presence and that you're on all the right platforms (instagram, tik tok, twitter, Triller, etc) with a unique aesthetic as this will help you draw in listeners and hopefully stand out amongst a sea of performers. Having strong visual content and music videos can def help get your music out there more than just releasing it without any promotional effort. 

Best of luck!

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